{"id":4612,"date":"2018-06-28T19:06:04","date_gmt":"2018-06-28T19:06:04","guid":{"rendered":"https:\/\/kasperskycontenthub.com\/threatpost\/?p=133194"},"modified":"2018-06-28T19:06:04","modified_gmt":"2018-06-28T19:06:04","slug":"norwegian-agency-dings-facebook-google-for-unethical-privacy-tactics","status":"publish","type":"post","link":"https:\/\/www.threatshub.org\/blog\/norwegian-agency-dings-facebook-google-for-unethical-privacy-tactics\/","title":{"rendered":"Norwegian Agency Dings Facebook, Google For \u201cUnethical\u201d Privacy Tactics"},"content":{"rendered":"<div class=\"media_block\"><\/div>\n<p>While GDPR is forcing large data-crushing service providers to be transparent around data collection and usage, some are still employing a number of tactics to nudge end users away from data privacy.<\/p>\n<p>That\u2019s what the Norwegian Consumer Council said in an in-depth report, released Wednesday, which \u00a0says that providers like Facebook and Google are embedding \u201cdark patterns,\u201d a.k.a. exploitative design choices, into their interfaces \u2014 all in an effort to prompt users to share as much data as possible.<\/p>\n<p>\u201cThe combination of privacy-intrusive defaults and the use of dark patterns nudge users of Facebook and Google, and to a lesser degree Windows 10, toward the least privacy friendly options \u2014 to a degree that we consider unethical,\u201d the agency,\u00a0which is a Norwegian government agency and consumer protection organization,\u00a0said in a <a href=\"https:\/\/fil.forbrukerradet.no\/wp-content\/uploads\/2018\/06\/2018-06-27-deceived-by-design-final.pdf\" target=\"_blank\" rel=\"noopener\">report<\/a>.<\/p>\n<p>\u201cWe question whether this is in accordance with the principles of data protection by default and data protection by design, and if consent given under these circumstances can be said to be explicit, informed and freely given,\u201d the agency continued.<\/p>\n<p>Under the GDPR law, E.U. citizens must retain a right to know what\u2019s being done with their data, and a right to access it. GDPR requires any company doing business in the E.U. that interacts with and processes data of people to get explicit consent from users for every possible use to their data.<\/p>\n<p>While Facebook and Google have been compliant with GDPR laws requiring them to notify end users about data usage and conditions, they are also taking steps to influence users to share more data \u2013 without breaking the rules.\u00a0<a href=\"https:\/\/media.kasperskycontenthub.com\/wp-content\/uploads\/sites\/31\/2018\/06\/28110809\/acebook-3.png\"><img loading=\"lazy\" decoding=\"async\" class=\" wp-image-133196 alignleft\" src=\"https:\/\/media.kasperskycontenthub.com\/wp-content\/uploads\/sites\/31\/2018\/06\/28110809\/acebook-3-300x116.png\" alt=\"\" width=\"308\" height=\"119\"\/><\/a><\/p>\n<p>The companies are using a psychological method called a \u00a0\u201cdark pattern,\u201d which directs the user to subconscious actions that benefit the service provider, but which may not be in the users\u2019 interests.<\/p>\n<p>\u201cThis can be done in various ways, such as by obscuring the full price of a product, using confusing language, or by switching the placement of certain functions contrary to user expectations,\u201d said the agency.<\/p>\n<p>Facebook did not respond to a request for comment from Threatpost.<\/p>\n<p>\u201cWe\u2019ve evolved our data controls over many years to ensure people can easily understand, and use, the array of tools available to them,\u201d a Google spokesperson told Threatpost via email. \u201cFeedback from both the research community and our users, along with extensive UI testing, helps us reflect users\u2019 privacy preferences.\u00a0 For example, in the last month alone, we\u2019ve made further improvements to our\u00a0<a href=\"https:\/\/www.blog.google\/technology\/ads\/greater-transparency-and-control-over-your-google-ad-experience\/\" target=\"_blank\" rel=\"noopener\">Ad Settings<\/a>\u00a0and\u00a0<a href=\"https:\/\/www.blog.google\/technology\/safety-security\/more-transparency-and-control-your-google-account\/\" target=\"_blank\" rel=\"noopener\">Google Account<\/a>\u00a0information\u00a0and controls.\u201d<\/p>\n<p><strong>Sneaky Tactics\u00a0<\/strong><\/p>\n<p>In its Wednesday report, the agency said it inspected Facebook and Google\u2019s services in April and May 2018, and walked through how it said Facebook and Google are misleading consumers about data privacy via their default settings, wording and images, and through the lack of ease for choosing privacy options.<\/p>\n<p>One big issue was default settings \u2014 while GDPR mandates that default settings should not allow for more data collection or use of personal data than is required to provide the service, the agency said that it does not believe Facebook and Google\u2019s methods for reviewing data settings under GDPR were private by default.<\/p>\n<p>For both services, users must actively go to a page or privacy dashboard to turn off ads based on data from third parties. Facebook and Google also both have default settings that are pre-selected to \u201cthe least privacy friendly options,\u201d the report said.<a href=\"https:\/\/media.kasperskycontenthub.com\/wp-content\/uploads\/sites\/31\/2018\/06\/28110840\/facebook-2.png\"><img loading=\"lazy\" decoding=\"async\" class=\"size-medium wp-image-133197 alignleft\" src=\"https:\/\/media.kasperskycontenthub.com\/wp-content\/uploads\/sites\/31\/2018\/06\/28110840\/facebook-2-300x198.png\" alt=\"\" width=\"300\" height=\"198\"\/><\/a><\/p>\n<p>Facebook and Google both made the privacy options more cumbersome for end users looking to pick them out \u2013 for instance, in an option to Facebook users to accept facial recognition, the company offered a bright blue button enticing users to \u201cAgree and Continue\u201d \u2013 and a dull grey button for the alternative and seemingly more time-consuming option, \u201cManage Data Settings.\u201d<\/p>\n<p>In addition, the services would guide users toward making certain choices by focusing on the positive aspects of one choice, while glossing over any potentially negative aspects.<\/p>\n<p>\u201cAll of the services nudge users toward accepting data collection through a combination of positioning and visual cues. However, Facebook and Google go further by requiring a significant larger amount of steps in order to limit data collection,\u201d the agency concluded.<a href=\"https:\/\/media.kasperskycontenthub.com\/wp-content\/uploads\/sites\/31\/2018\/06\/28110851\/facebook-1.png\"><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-133198 alignleft\" src=\"https:\/\/media.kasperskycontenthub.com\/wp-content\/uploads\/sites\/31\/2018\/06\/28110851\/facebook-1-300x169.png\" alt=\"\" width=\"348\" height=\"196\"\/><\/a><\/p>\n<p>Finally both services employed a \u201ctake it or leave it\u201d approach when looking at data-privacy policies for GDPR, the agency said.<\/p>\n<p>On Facebook\u2019s GDPR pop-up page for instance, if users click the box alternate to \u201cI Accept,\u201d it leads them to another choice \u2013 which says they can either go back and accept the terms, or delete their account.<\/p>\n<p>Meanwhile, when attempting to opt out of personalized advertising in Google\u2019s GDPR popup, users were told that they will lose the ability to block or mute some ads, the report said.<\/p>\n<p>Facebook and Google have been under tightened scrutiny around data privacy \u2013 particularly after GDPR <a href=\"https:\/\/threatpost.com\/what-will-gdprs-impact-be-on-u-s-consumer-privacy\/132137\/\" target=\"_blank\" rel=\"noopener\">launched<\/a> in May, and after Facebook underwent a large data-scraping scandal with Cambridge Analytica in March.<\/p>\n<p>Jeannie Warner, security manager at WhiteHat Security, agreed that large service providers like Facebook are trying to walk a slippery slope of complying with GDPR while still being aware of \u2013 and taking advantage of \u2013 users\u2019 statistics and behaviors.<\/p>\n<p>\u201cGDPR is important because it grants the right for citizen to make sure [their data] can be taken out of companies\u2019 systems\u2026 and it\u2019s entirely correct that [Facebook and Google] have created a system where it\u2019s hard to do that,\u201d she told Threatpost. \u201cDevelopers aren\u2019t privacy lawyers. They want users to keep sharing information.\u201d<\/p>\n<p><em>All images included inside the article are courtesy of the Norwegian Consumer Council.<\/em><\/p>\n<p>READ MORE <a href=\"https:\/\/threatpost.com\/norwegian-agency-dings-facebook-google-for-unethical-privacy-tactics\/133194\/\">HERE<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Facebook and Google are doing anything they can to nudge users away from data privacy, a Norwegian agency alleged in a new report. READ MORE HERE&#8230;<\/p>\n","protected":false},"author":2,"featured_media":4613,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"colormag_page_layout":"default_layout","footnotes":""},"categories":[3],"tags":[101,1636,4,902,312,9,1637,5,69],"class_list":["post-4612","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-threatpost","tag-data-privacy","tag-data-privacy-law","tag-facebook","tag-facebook-privacy","tag-gdpr","tag-google","tag-norwegian-agency","tag-privacy","tag-web-security"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.6 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Norwegian Agency Dings Facebook, Google For \u201cUnethical\u201d Privacy Tactics 2026 | ThreatsHub Cybersecurity News<\/title>\n<meta name=\"description\" content=\"ThreatsHub Cybersecurity News | ThreatsHub.org | Cloud Security &amp; Cyber Threats Analysis Hub. 100% 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